Creative Director (William Conklin)
Product Designer (Me)
iOS Developer (Ekohe)
Lettrs wanted to redesign it's current app without the perception that it was vintage, but rather an old idea made new. The age of letter writing was dieing and it was the founder's dream to bring it back to life in a modern futuristic way.
GOAL & KEY RESULT
To empower the user to see letter writing as a modern way of expressing oneself and telling stories. To show Lettrs as something new, rather than something old.
The lettrs app before redesign
• Writing A Letter
• Letters Center (received, sent, drafts, and private letters)
• Marketing Section